Overview
Plumbspares Wholesale is a UK based online retailer who specializes in plumbing spares and supplies. Plumbspares Wholesale faced consistent trouble in utilizing the budget spending. By getting irrelevant traffic they were unable to bring optimal sales and were looking for strategies to maximize the ROI.
Plumbspares Wholesale increased sales by 400% and decreased CPA by 50% by our Adwords strategy for Ecommerce site.
In the given case study, we have exhibited the strategies that we formulated in increasing the sales and decreasing the CPA. Besides, we have also included the methods of optimizing Campaigns, Bids and Shopping PLA Feed.